The More You Play the More You Win: Warm-up App Adds Pre-Show Fun to International CES 2012 Events

Posted: 11.10.2011, 9:18pm
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NEW YORK CITY, November 10, 2011 – The annual Last Gadget Standing and Mobile Apps Showdown award events at 2012 International CES just got even more exciting. Now, anyone attending the events has a chance to win prizes by playing an interactive game on the websites asking them to view photos and answer tech-related questions. A new photo and question will be posted daily leading up to 2012 International CES, taking place January 10-13 at the Las Vegas Convention Center.

The person who answers the most questions during each contest will win the big gadget giveaway during the live event. Last Gadget Standing and Mobile Apps Showdown take place in Room N257 of the Las Vegas Convention Center at 10:30 a.m. on January 12.

For eleven years, Last Gadget Standing has been a highly anticipated event at CES, honoring the hottest products. Mobile Apps Showdown is a fast-paced contest where the public is asked to vote on apps they think have what it takes to make it. To add to the merriment, Gary “Bababooey” Dell’Abate and Jon Hein, of the Howard Stern Wrap Up Show, will host both events.

“Who says you can’t keep up with tech while having a blast at the same time,” said Robin Raskin, founder of Living in Digital Times. “By adding pre-show interaction, we build up awareness of the event and make it more fun than ever.”

This year, for the first time, attendees can interact with the contestants at the Wall of Apps in the LVCC’s Central Hall. And it’s not too late to enter products into the competition, either.

How to Play

Anyone can log on to the contest sites at www.lastgadgetstanding and mobileappsshowdown.com, click on the icon, and start answering questions. The person who answers the most will win a prize at the events. Past attendees have won everything from Acer laptops to iRobot Roombas.

About Living in Digital Times

Founded in 2002 by tech journalist and consultant Robin Raskin, Living in Digital Times is designed to create a dialogue between companies and key consumer demographics via a variety of media projects in which getting smart about the digital world is fun and entertaining. Learn more about Living in Digital Times at http://livingindigitaltimes.com

Media Contacts:

Cheryl Delgreco

(617) 723-4004

cdelgreco@msipr.com

 

 

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About

Last Gadget Standing

 

The Last Gadget Standing looks for products that are more than just a flash in the pan. They are products that will endure and are pioneering the ways in which the digital world will change. Any exhibitor at CES can enter a product into the Last Gadget Standing – though it must be a , not a service or software. Products need to have shipped during 2011 or be available for shipping by the end of Q2 of 2012. We honor NDAs and we reserve two spaces for products that have winner potential but won’t be announced until the show.

 

Old timers, sorry, but we’ve had to include a small entrée fee this year to cover the costs of the production and space. There is a $500 entry fee.

 

 

How We Judge Your Products

 

Our panel of expert judges have multiple years of expertise in reviewing products. Judges include Michael Miller, Harry McCracken, Dan Costa, Mellissa Perenson, and Joanna Stern. Our experts review your applications and narrow the list down to 25 semi-finalists. Each product submitted gets a description on the website and readers are welcome to comment. The judges will write reviews of the 25 semifinalists and we’ll continue to solicit reader comments until we narrow the list down to the Top 10.

 

The Top Ten finalists are invited to the Vegas stage where we play to a full house. Entertainment and fun are just and important as educating the audience about your product. We encourage you to watch the videos from past years and get a feel for this very different type of event. At the same time that the audience is voting live in Las Vegas we will also be asking our online followers to vote among the same top ten and choose a "people's winner." A press release announcing the winners will go out the moment the show has ended.

 

Special Host

 

We’re extremely lucky this year to have Gary “Bababooey” Dell’Abate and Jon Hein, of the Howard Stern Wrap Up Show to emcee the Last Gadget Standing . They love products and they love the CES crowd.

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